The Sea the Change Campaign is a campaign designed and curated by Crescentera to promote environmental awareness in the Balearic Islands, specifically related to its surrounding waters. The campaign is aimed at raising public awareness of the dangers facing the beauty and magic of the local environment.
Specifically, it addresses plastic pollution by using video advertising in airports to highlight Mediterranean based nonprofits that are fighting this crisis through educational outreach, policy change, local clean-ups, research and other alternatives.
Crescentera thanks our sponsor NB Media for their generous support and advertising space, as well as airport authority AENA for the privilege of using local airports to make a difference.